http://news.yahoo.com/s/ap/.... snip ....
http://tinyurl.com/l9rj4d

Critics generally trashed the "Transformers" sequel, yet it had a colossal opening and is on its way to joining the handful of movies to top $400 million domestically. Based on that disparity between critical and commercial reaction, the studio decided it could do without reviews for "G.I. Joe."

"The thing we saw from 'Transformers' is that with these kind of movies, at times critics have a hard time getting their arms around them," said Rob Moore, Paramount vice chairman. "But the audience got exactly what it was. A fun summer movie, a great way to end your summer. You just relax and have a good time. You don't have to worry about global politics or global warming."

i watched this show and a lot of it was advertising for the environmental cause ...

http://en.wikipedia.org/wiki/Grand_Canyon_Adventure:_River_at_Risk